Marketing is a fast-moving profession in which many folks join the conversation. This makes it very difficult for readers to distinguish between mass market information which were published for advertising purposes and actual content with value. I want to share with you the most credible sources for any serious marketer, the top 10 academic marketing journals out there.
As there are many institutions that are carrying out such rankings, I have chosen the University of Hohenheim Germany as my source, as they are regularly updating their list in accordance to the impact each journal makes in terms of citations.
The Top 10 Academic Marketing Journals in 2016:
1 Journal of Marketing
http://www.ama.org/publications/JournalOfMarketing
2 Journal of Marketing Research
http://www.ama.org/publications/JournalOfMarketingResearch
3 Journal of Consumer Research
http://www.ejcr.org
4 Journal of the Academy of Marketing Science
http://rd.springer.com/journal/11747
5 Journal of Business Research
http://www.journals.elsevier.com/journal-of-business-research
6 Marketing Science
http://www.informs.org/Publications/INFORMS-Journals/Marketing-Science
7 Journal of Retailing
http://www.journals.elsevier.com/journal-of-retailing
8 Journal of Applied Psychology
http://www.apa.org/pubs/journals/apl
9 Journal of Personality and Social Psychology
http://www.apa.org/pubs/journals/psp
10 Strategic Management Journal
http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1097-0266
Source: https://gemark-ranking.uni-hohenheim.de/gemark-zeitschriftenranking?no_cache=1
To become a marketer with a true understanding of marketing, I strongly recommend to read in an academic marketing journal regularly, or to stop by at my blog, as I am sharing the latest in research with you as well!