Marketing Press Review

I am sure it has been a busy week for all of us. If it has been too busy for you to read about the latest in marketing, then I have good news for you. Check out my marketing press review of this week and read the stories that mattered most!

Top marketing news of this week:

Lego has overtaken Ferrari in becoming the most powerful brand
https://www.marketingmag.com.au/news-c/powerful-brand-lego/

Increase in mobile advertising leads to decrease in ad viewability https://www.marketingweek.com/2017/05/03/ad-viewability-decline-mobile/

Great Nike campaign with record attempt
https://www.theguardian.com/sport/2017/may/04/nike-monza-marathon-eliud-kipchoge

The city of Dubai has teamed up with Microsoft to create its own font
http://www.dubaifont.com/story

Facebook shuts down Oculus Story Studio
Facebook Is Shutting Down Its Award-Winning Oculus Story Studio

Snapchat will launch Ad Manager
Snapchat launches self-serve ad manager

2 thoughts on “Marketing Press Review

  1. I had no idea that Lego was even interested in Ferrari, much less to the point of taking over the company! How interesting!! My family is headed to LegoLand on vacation, so it’s an interesting fact-oid to know!

    Like

  2. Interesting information and thank you for putting it all in one spot. It’s like a one stop marketing news shop!

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s